11/20/2023 0 Comments Spike lee uber commercial"We think there is a lot of fun to be had with the Barkleylounger," he says. "So, just when you think it’s going to be another funny March Madness commercial, boom! Magic Johnson literally pops up, or a longform musical number with Gladys Knight," she says.Īgency SVP, group creative director Ryan Carroll believes one campaign concept could have some legs IRL. It keeps it fun for them, but also sets this expectation with the audience of 'What is Capital One going to do next?'" "But something special does happen when you drop an outsider into their world. "Sam, Spike and Chuck are legends in their own right and certainly don’t need anyone else to make these commercials great," GSD&M senior vice president, managing director Nancy Ryan tells Muse. Hopefully, it signals a speedy return to normal in the coming months, with the pandemic in our rear-views, and virbant vistas ahead. Indeed, the work seems bigger and sillier than ever. "As official sponsors for the past 10 years, this one feels extra special." "We know we aren't the only ones excited to have March Madness games back in action this season," says Capital One chief brand officer Marc Mentry. R/GA By Stephen Lepitak Uber has said it will help donate 10 million rides to help people reach. Jackson, Spike Lee, Charles Barkley Samuel L. Jackson, Spike Lee, Charles Barkley TV commercial 2022 Capital One Checking TV Spot, Mascot Featuring Samuel L. In separate installments, Magic and Bird inspire a highlight reel of verbal and visual puns: The R/GA social media campaign stars Spike Lee Spike Lee stars in Uber's donation drive. VIDEO Capital One Checking - Mascot Featuring Samuel L. (Sam may not be one of those Jacksons, but dude's still a funky frontman!) Old-school fans might appreciate the Jackson 5 tribute that closes the :45 above, with "Goin' Back to Indiana" heralding this year's path to the Final Four. As for Spike's footwork, let's just say the man's a great filmmaker.Īll told, Lee directed seven zippy, zany commercials, developed by Capital One lead agency GSD&M and its predecessor, DDB. For 2021, the team repurposed that footage as a dream sequence-with Charles' dance moves the stuff of nightmares. Teyana Taylor (Photo credit: Bang Media) Spike Lee and Teyana Taylor are working on a new commercial together and the Made It singer used Instagram to share her excitement about. Spike Lee accessed credit cards to help fund his first film, She's Gotta. The financial services giant had, however, already shot footage for 2020 of Knight and the intrepid trio aboard a "Midnight Train to Georgia," where the tourney would've been held. What Taylor Swift, Uber, and Robots Tell Us About Money, Credit, and Why We. With the NCAA tournament canceled, Capital One benched its beloved March Madness-themed commercials, after featuring Lee, Barkley and Jackson in the series since 2015. Spike Lee creates a series of Uber Presents filmsDa Republic of Brooklynan intimate look at 5 people who drive or deliver with Uber in Brooklyn, New York. Researchers conducted in-depth interviews and discovered a lot about the pitfalls of working in the rideshare business. Last year, of course, live sports ground to a halt amid pandemic concerns.
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