11/22/2023 0 Comments Adblock test![]() Now You: which score did you achieve and with what kind of setup? Connections that are shown as unblocked may be added to the blocker, especially if a site or service is not used so that the likelihood of site compatibility issues is kept to a minimum. with an add-on like NoScript, may get a clean score.Īd Block Tester offers a quick way to test a content blocking solution against a set of popular hosts that are widely used. Most content blocking solutions may allow some of the hosts in their default states. Compatibility is one reason why a particular host may not be blocked. ![]() It is likely that some solutions are not blocked automatically. A click displays the hosts, which you may then add to the filter list of the content blocking solution. Red entries refer to connections that are not blocked by the solution. Results are color coded and you may expand a particular selection to reveal all hosts. Hosts are owned by companies like Google, Facebook, FastClick,, , or Amazon. The list of hosts used in the test is divided into the categories ads, analytics, error trackers, social trackers, mix and OEM. With Brave Browser defaults, 84% of all hosts are blocked. 84% of hosts blocked, and a list of blocked and allowed hosts afterwards. The test runs for a couple of seconds before the results are displayed. Just visit the Ad Block Tester website to get started. It is not designed to be a benchmark, but it reveals the level of blocking against a set of hosts that are very popular. The logical place for it is in the of the document.Ad Block Tester is a free service on the Internet to evaluate content blocking solutions. You’ll need to add the following tag to the page template before the Google Tag Manager container snippet. Let’s start with the technical stuff first. That’s left up to you and your developers, of course. So you might be left with no other option than to send the data to an endpoint you own and are certain is not blocked by these tools. NOTE! This solution uses a XMLHttpRequest to dispatch the data to GA, and many blockers filter block these requests as well. It’s not a large share by any count, but it’s still something you might want to be wary of. This is more advanced, as it requires you to modify the page template, but it will also account for traffic which also blocks Google Tag Manager (the b*stards!). After this, data will start flowing in with your Page View Tags, annotating sessions which have a content blocker with the value ‘true’ in the new Custom Dimension field. Next, the Page View Tag fires, and the Custom JavaScript Variable either detects a content blocker (if one is activated) or doesn’t (if one isn’t activated), and sends the Custom Dimension accordingly. This Tag links to and executes the advertisement.js file you’ve uploaded to your web server. When it’s time for the Page View Tag to fire, the Custom HTML Tag is first executed. Subscribe to the Simmer newsletter to get the latest news and content from Simo Ahava into your email inbox!įirst thing you need to do is create a simple JavaScript file called advertisement.js and upload it to the web server. To measure THAT share of traffic in GA, you’ll need to relay the hits via a local web server endpoint, and send the Measurement Protocol hit to Google Analytics from your web server, where ad and content blockers can’t reach it. The hack using an XMLHttpRequest() will circumvent those blockers which simply prevent analytics.js from loading, but it will not help if the HTTP request to Google Analytics is blocked. NOTE! Just to dispel any confusion, the following solutions will not work if Google Analytics tracking is blocked by preventing the HTTP request from ever leaving the site. After that, the accuracy depends on whether or not you’re interested in knowing how many of these content blockers end up blocking Google Tag Manager as well! As it turns out, there are some that do, and you might want to measure that traffic as well. Both require that you upload a small file to your web server. The two solutions I’m going to introduce differ in their accuracy.
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